2019 screed on the future of Ford

[macchiaz-o]

I came across this year old, long-form article about Ford's pivot into its current leadership, electrification strategy, and a range of other topics. It's meandering and provides shallow coverage of a wide breadth of concerns and actions by the company. But I found that somehow nearly every paragraph contributes to an understanding of the thought processes and decisions that lead to the design of Mustang Mach-E.

It's fascinating, too, that most of the people interviewed in this article were also on stage for the Mach-E's global debut.

https://www.autocar.co.uk/car-news/industry/exclusive-future-ford-according-its-bosses

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