Chances of Ford really doing OTA's?

Blinkin

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I don't understand. SYNC 3 was updated several times. My most recent update was in January I think. The icons changed and some new stuff was added. ????
It was a joke. I was making fun of the OP who incorrectly said there were no Sync 3 OTAs.





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opennetus

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Oh you mean the video game DLC model 😆
Ford is already doing the video game DLC business model. They hold back hands-free driving; something that should have just shipped with the car, and then sell it later as planned, paid DLC.

If there are any useful new features added, be prepared to fork over extra money for them. OTA is simply a venue to sell software and to avoid expensive recalls.
 
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GoGoGadgetMachE

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Ford is already doing the video game DLC business model. They hold back hands-free driving; something that should have just shipped with the car, and then sell it later as planned, paid DLC.

If there are any new features added, be prepared to fork over extra money for them. OTA isn’t a feature, it is a venue to sell software and to avoid expensive recalls.
We know new features are coming that won't be charged for. Doesn't matter if you believe it, or really anyone else believes it. Reality doesn't care about your beliefs.

and lol at "how dare Ford charge $600 for what Tesla charges $10,000 for"
 

breeves002

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See that's interesting I've never had Sync 3 do an OTA update. I've owned 6 Fords with it and never had an OTA update work.
 

GoGoGadgetMachE

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Woeo

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It was a joke. I was making fun of the OP who incorrectly said there were no Sync 3 OTAs.
Sync 3 updated twice for me, never over the air. Only with much hand wringing and hoop jumping using a USB memory stick. Both times.
 

PS71

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We can all agree there is a massive difference between updating Nav maps or audio software with core vehicle features that could affect safety. Considering how small the MME consumer fleet is, Ford needs to nail this to instil customer confidence.
 

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We can all agree there is a massive difference between updating Nav maps or audio software with core vehicle features that could affect safety. Considering how small the MME consumer fleet is, Ford needs to nail this to instil customer confidence.
I really don't mind going to the dealer for critical updates as long as:

1. The dealer knows the update is due and available

2. Get's me in fast

3. Get's me out in 20 minutes
 

Ken Josing

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Everyone touting OTA's from Ford, including Ford. Just wondering if Ford will really do regular OTA's fixing, adding or enhancing features of the mustang. I am so hopeful, but very skeptical that they actually will.
any thoughts?
As EV's technology moves forward, it's not a question of if? But when! Not all vehicles have this potential, I'm glad the Mach-e does.
 

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Hopefully Ford agrees that in order to really make inroads with prospective and current EV owners - perhaps particularly the Tesla crowd - Ford is going to need to target a technically-minded and sophisticated audience: Nerds. And nerds expect their fancy EVs to update like their phones. That means both bug fixes and new features released OTA.

So I’m pretty confident Ford will push some OTA updates, although I suspect it will only be one or two per year. I also think Ford will charge extra for major enhancements, as they should. It’s a fair business model.
 

BK2EV

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2019 Fusion Energi here and can definitely confirm OTA updates of Sync 3.

As a past Lightning and Mustang owner heres hoping that maybe Ford Performance offers some aftermarket tuning via OTA (for a price of course). It would be nice to pickup some more performance.
 

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100% chance of OTAs. Schedule has been established and features are being planned. Things are happening behind the scenes.
communication in a customer facing Portal, newletter, or 'push' emails to Owners would be nice..... I spent 20 years in Software development and product release and would suggest that the quality of communication regarding what's being worked on, when its available, and rolling it out smoothly and proactively is just as important as what the actual enhancements are.

It is the Golden opportunity for Ford to push polls to Owners and ASK what they want first, to prioritize work and direction... rather than guess
 

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