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"Making the Mustang Mach-E" Behind-The-Scenes Documentary

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FORD DEBUTS “MAKING THE MUSTANG MACH-E” DOCUMENTARY, A BEHIND-THE-SCENES LOOK AT THE NEW ELECTRIC MUSTANG FAMILY MEMBER



LOS ANGELES, Nov. 21, 2019 – Ford introduced the world to the newest member of the Mustang family – the all-electric Mach-E – and now it is sharing the story of how the all-new SUV came to be in a new short documentary film, “Making the Mustang Mach-E.”

Ford’s first long-range electric vehicle was not originally going to be a Mustang, but after Jim Hackett took over as the company’s president and CEO in May 2017 and created a dedicated electric vehicle team – Ford Team Edison – the team shifted gears to create what would be the Mustang Mach-E. The team spent months meticulously crafting the vehicle based on Mustang’s half-century of heritage while also arming it with technology for the next generation.

The 20-minute film is narrated by members of the team and Mustang owners and was created by Ford and London/Detroit-based creative production company Chrome Productions. The film was executive produced by Chrome Managing Director Joel Mishcon and Gez Medinger, produced by Melly Cook, directed by Jamie Crawford and edited by Alessandro Dordoni at Chrome London.

Customers can now visit the Mustang Mach-E reservation site to make a $500 reservation deposit.1 Deliveries begin in late 2020.

1Deposit only allows configuration of a vehicle. Reservation process is not an order or purchase of vehicle. Deposit does not guarantee delivery of a vehicle.
 
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Res Nullius

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Saw this this morning, it's a good watch and I found it reassuring to hear Dave Pericak talk about the Mach-E in that way.
 

Earth

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Great video. I'm more excited now than I was when I reserved one.
 
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MachSpeed

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I really liked this video it had some good information
 

BadaBing

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That was good. Ford really should get some more respect by its own fans/owners for having the courage to name it the Mustang knowing the flak they'd take from Mustang owners/enthusiasts. But they knew they couldn't miss on this BEV as it may set the path for their entire EV program for years/decades to come. Stumble here and it could doom the entire company.

And as the video and this article shows, they didn't just slap a Mustang name on a bland BEV and call it a day. They really tried to inject what they consider the essence of a Mustang into the Mach-E. And they took its performance seriously.
 



 









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