Unbridled changed?

[SJ_Okay]

So I notice at the launch in Nov that Unbridled was actually Untamed on the screen display in the car, but since then everything has shown it to be unbridled... then today this ad appeared on Twitter from Ford UK... Say it ain’t so, please!! I hope this isn’t one of those situations where the market researchers have said that Untamed works better in the UK. I know it’s just a name for a drive mode, but Untamed sounds so naff. Unbridled, please!! Oh yeah, and engaged is now Active??