Without Bluecruise 1.3 for 2.5 yrs, almost giving up.

67 Stang Convertible

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2021 Job 1, BC 1.0 Paid the $600 for the additional 3 years. On the fence about it. It is really rock solid after the sun goes down. So if you like driving at night, the sensors or cameras can really pick up the lines well and much less disengagement.

Drove back from Columbus, GA to 30 min Northeast of the Atlanta 2 weekends ago (after dark) and was pleasantly surprised how little it disengaged.

That being said, a simple communication from Ford either way would be appreciated. We were originally included in their communication; then someone posted last week or so that the website de-listed the 2021's from the future 1.3 OTA.
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Mike G

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It kinda makes me wonder what the frickin' plan is when I see all these '21 models with IPMA and PSCM updates (as well as CMR sometimes) and zero indications that Ford is ever going to do anything to push those updates out to the cars via OTA (or even a dealer CSP program).

I have no idea what they're up to, and since nobody at Ford wants to get fired for violating their NDA, and the official communications channels have nothing useful to say, (except marketing press releases that tell us how great the future is going to be with BC 1.x !), we're all stuck.
 

Briguy

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It is sad that @Ford Motor Company simply sucks so bad at communication. When they do, whatever they say ends up being wrong which goes back to why they are not communicating with anyone. Just be honest with us. If they are having issues getting updates rolled out for our model year than at least just tell us. More importantly appease us by saying that you are working on things and that you will continue to provide us information about updates to our vehicles when new information becomes available.
 

eponey

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It is sad that @Ford Motor Company simply sucks so bad at communication. When they do, whatever they say ends up being wrong which goes back to why they are not communicating with anyone. Just be honest with us. If they are having issues getting updates rolled out for our model year than at least just tell us. More importantly appease us by saying that you are working on things and that you will continue to provide us information about updates to our vehicles when new information becomes available.
I think the people that actually do stuff are so far removed from anyone who would actually speak with you there is so much room for error. It's just how they do business, talk to the dealer... pretty unsatisfying.
 

Johnny B

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Personally have seen them communicate it is still coming to 21’s multiple times in the last couple months.
Yes, that's true. But....
What's taking so long? BC 1.3 was announced July 2023, OTA push to '22s and '23 started months ago. So, was not the challenge to update '21s realized a year ago and worked on, or was it blown off then and still a low priority, or a priority at all, now?

It seems to me that there is either a fix or there isn't. If they haven't found it by now, you have to wonder if they'll ever find it.

I'm not one of those people who are pissed about not yet having 1.3. Don't really care, but in the meantime, '21s are getting no updates at all, and probably won't, either, until 1.3 OTA is worked out, or Ford gives up on it for '21s.
 


AjzRide

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Yes, that's true. But....
What's taking so long?
https://www.macheforum.com/site/threads/ota-bricked-my-car.36147/

^^^^^^^
This is what is taking so long. There are at least a half-dozen threads like this on the forum.

Ford is not a software company, and it is struggling with OTAs. The BC updates are available in FDRS if you want to apply them with a laptop. But if you want them OTA, you have to wait for Ford to go through its growing pains in the delivery process.
 

Sikkun

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It seems to me that there is either a fix or there isn't. If they haven't found it by now, you have to wonder if they'll ever find it.
Choosing to assume it will never come is an option. But not from lack of communication. They communicate fix will come, people choose to believe it won’t ever come.

So they communicate again it will come. People choose to believe it won’t.

At some point what do you want Ford to say? Ultimately nothing they say will make someone happy. People don’t work for Ford, a detailed list of every issue isn’t going to change that you still don’t have the update.

So until the update comes out….we will have new threads saying it’s never coming out.
 

Snakebitten

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If you are only willing to have the long available Bluecruise software installed for free and wirelessly, then it's still the same waiting game. (Applies to F150, Lightning, and Mach-E. It's not just exclusive to the "Mach-E early adopters")

If you aren't going to pay the ridiculous (my opinion) subscription price for Bluecruise anyway, then it seems strange to fret the OTA struggle.

Edit: My Mach-E came with Bluecruise 1.3
But it was a 90 day trial.
I didn't subscribe.

I admit that I still benefit from the more mature software stack, since it brings improved stability to Lane Centering, even though it's in Hands-on mode.
And since I own a Mongoose and occasionally license up for FDRS, I would have updated regardless of the year model I purchased.
 
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Johnny B

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https://www.macheforum.com/site/threads/ota-bricked-my-car.36147/

^^^^^^^
This is what is taking so long. There are at least a half-dozen threads like this on the forum.
.
Of course, they don't want to brick the car. That's not my question. It's why they haven't figured out how to do this update, literally years into its design process?

Choosing to assume it will never come is an option. But not from lack of communication.
What is not being communicated is "when" and I think that's the concern people are expressing here. The fact that there's not even a hint of a rollout date for '21s raises the question of whether they actually have a plan, or just the concept of a plan.

Again, I personally don't care about BC 1.3. What I do care about is that it seems that the inability to deploy it is blocking '21s from receiving other updates, or worse, that whatever the technical issue with BC 1.3 is will also prevent '21s from receiving any OTA updates in the future.
 

AjzRide

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Of course, they don't want to brick the car. That's not my question. It's why they haven't figured out how to do this update, literally years into its design process?
Because Ford doesn't own the software or the modules. This was something Farley discussed on a podcast last year. Unlike Tesla, Rivian, Polestar and other new startups, Ford still uses the procurement driven process where whichever vendor gives them the lowest cost for the PSCM wins the contract. When they need a second module (IPMA maybe?) then a new bid is opened and a new contract awarded, probably not to the same vendor. When it comes time for OTAs, Ford now has to get 7-10 vendors to all update their firmware, send it to ford, QA it, then roll it out. That probably isn't so bad if you only offer 1 or 2 trim levels on 2 or 3 models (like a Rivian). When you are ford and offer a dozen trims across two dozen models, the possible combinations of software revisions and vendors becomes an endless maze of pathways for the updates to roll out. All it takes to brick the car is one of those modules to update out of order and then the car finds itself in an "unknown state" and it can't move forwards.

Ford has commited to bringing all the firmware in-house for future generations, but for now we are stuck with this mess as they try to work through it.
 

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^^^^ Excellent description of the steep challenge that a Legacy manufacturer finds itself facing in a scenario like this.

The good news is that Ford is mostly successful at getting the necessary software stack (multiple modules in unison) coded and staged for installation. That's quite an accomplishment if you think about it.

But a multimodule installation OTA is far more of a threat of something going wrong than just plugging directly into the vehicle and manually overseeing the procedure and critical elements. (adequate low voltage supply, for example)

I don't take it personal, nor let the principle of having to "take matters into my own hands" stop me from improving the ownership experience of multiple Ford vehicles. The investment is basically equivalent to a couple of tires on a Mach-E. And honestly, I enjoy the task of maintaining my vehicle myself anyway. Very similar to rotating my own tires, changing oil, filters, plugs... Etc. Except with these high technology modern vehicles, some maintenance procedures are accomplished with a laptop!
 

JCHLi

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Save yourself the headache, it isn't coming, they won't tell you it isn't coming because it's still technically an item left open to do, but it keeps getting pushed down the list with no intent to ever complete it.

It isn't coming, neither are any more meaningful ota updates for the 2021s.
 

woody0486

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Save yourself the headache, it isn't coming, they won't tell you it isn't coming because it's still technically an item left open to do, but it keeps getting pushed down the list with no intent to ever complete it.

It isn't coming, neither are any more meaningful ota updates for the 2021s.
You speak with much conviction. Do you have actual source to this, or just your speculation?

From my understanding, this update is still in the pipeline...
 

Sikkun

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Have a feeling there will not be a bunch of “I was wrong” post when it comes.

Then we can just continue with the normal post about how no one actually pays for BC because it’s too expensive.
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