Ford Fathom EV Pickup ($28,350 Starting Price) - News & Info

Administrator · Apr 24, 2026

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It is not Ranchero. It is Ford Fathom™. $28,350 Starting Price

thx10 · Apr 25, 2026

Based on the size of the crown, looks like he might be sporting an IWC. not Much else in the photos

moritzes · Apr 25, 2026

I'm not too worried about the bed. But I'm a little concerned that the rest of it will be so streamlined that it won't look like a truck (though I trust it won't be as bad as a Cybertruck). I liked that the Lightning was a real F-150. If the new one comes out something like a Maverick that would be good.

sergiomo · Apr 25, 2026

moritzes said:
I'm not too worried about the bed. But I'm a little concerned that the rest of it will be so streamlined that it won't look like a truck (though I trust it won't be as bad as a Cybertruck). I liked that the Lightning was a real F-150. If the new one comes out something like a Maverick that would be good.

If you blow up the exposure in the aero shots from the recent EUV video, you get a better sense of the overall shape of the truck.

There's something curious going on at the back end of the cabin, but I can't quite make sense of what it is. Some sort of curved surface, by the looks of it.

Ford Mustang Mach-E Ford Fathom EV Pickup ($28,350 Starting Price) - News & Info IMG_1779

SWO · Apr 25, 2026

sergiomo said:
If you blow up the exposure in the aero shots from the recent EUV video, you get a better sense of the overall shape of the truck.

There's something curious going on at the back end of the cabin, but I can't quite make sense of what it is. Some sort of curved surface, by the looks of it.

I think I heard Farley hint in an interview a while ago that the T1(?) design had active aero. I wonder if we're seeing something like that in the picture.

Maui · Apr 25, 2026

Mach-e front, trunk back? Mach-e-Camino?

Kamuelaflyer · Apr 25, 2026

sergiomo said:
There's something curious going on at the back end of the cabin, but I can't quite make sense of what it is. Some sort of curved surface, by the looks of it.

Built-in shelf with panoramic windows for your cat's viewing pleasure. What else could it possibly be?

NY_Cade69 · Apr 25, 2026

thx10 said:
Based on the size of the crown, looks like he might be sporting an IWC. not Much else in the photos

or vintage '40s...

Jimrpa · Apr 25, 2026

Maui said:
Mach-e front, trunk back? Mach-e-Camino?

The original ranchero was based on the Torino (a passenger car). I’d fully expect this thing to look like some form of weird Mustang Mach-E-ish / Maverick hybrid. In my mind’s eye, I sort of see something vaguely like a Mustang Mach-E cut sharply about where the C pillar on a regular car would be (maybe around the end of the glass roof), and a maverick bed/rear axle welded on. Oh, and anyone want to take bets on the possibility of an optional ICE under the hood, coupled with a very small battery back?

Jimrpa · Apr 25, 2026

thx10 said:
Based on the size of the crown, looks like he might be sporting an IWC. not Much else in the photos

I didn’t see anyone with crowns? And what’s an “IWC”?

NY_Cade69 · Apr 25, 2026

Jimrpa said:
I didn’t see anyone with crowns? And what’s an “IWC”?

The crown is where you wind/set a traditional watch, IWC Schaffhausen is an uber expensive Swiss watch maker

Kamuelaflyer · Apr 25, 2026

NY_Cade69 said:
The crown is where you wind/set a traditional watch

I was thinking more along the lines of King Charles and the opening of Parliament.

HuntingPudel · Apr 25, 2026

Kamuelaflyer said:
I was thinking more along the lines of King Charles and the opening of Parliament.

And now you have me thinking of white and brown Spaniels.

Jimrpa · Apr 25, 2026

NY_Cade69 said:
The crown is where you wind/set a traditional watch, IWC Schaffhausen is an uber expensive Swiss watch maker

Oh. My fancy expensive watch is an Apple Watch

thanks for the explanation!

dan_meh · Apr 25, 2026

sergiomo said:
There's something curious going on at the back end of the cabin, but I can't quite make sense of what it is.

Yeah, it’s weird, right? It’s like they forgot to enclose the back quarter of the vehicle. Who does that?

I fixed it for them. Ford should hire me as a designer 🧑‍

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Model	Ordered	Scheduled	Built	Shipped	Delivered

GT non-PE Star White	4/8/22	~~6/13/22~~ Week 6/20/22 Day 6/24/22	6/25/22	6/28/22	~~Est. 8/9-8/15/22~~ 7/19/22

Ford Fathom EV Pickup ($28,350 Starting Price) - News & Info

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