Phone call + email campaign for BC

[VindictivePantz]

Ford just called and sent me an email about the $600 Bluecruise offer for my Job 1, 21. Given the recent stoppage of updates, and the long-awaited release of a newer version of BC, there is definitely no one looking at the "customer experience" holistically.

I am sure they are using CRM software for such a campaign. It would not be terribly difficult to flag the campaign as paused due to the OTA pause.

Left hand, meet right hand.

I so want Ford to succeed, but it's this type of basic customer experience execution (or lack thereof) that has me concerned for the long-term.

EDIT: No point to this other than sharing the campaign, and venting.

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[RickMachE]

Left hand and right hand never meet with them.

 

[Mjtee2]

It is exactly because of BC issues and unreliability, that we let it lapse in our 21 MME. At this point, why pay to be a beta tester?

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