I'll add that if you have easy entry/exit enabled aka the "old man seat move", that seems to make the problem a little worse - sometimes my profile loads but the seat doesn't move back into position, and I have to hit the preset button.They do work, sometimes you have to press the memory on start up. I believe the latest update has fixed most of the profile loading issues if I remember correctly.
My old man seat move seems to work properly most of the time (thank goodness) but yea, once in a while I find I need to hit the button when using PAAK. I also find that if I place the phone on the charging platform immediately and before I close the driver door, it works every time. So I suspect it's a blutooth connectivity issue.I'll add that if you have easy entry/exit enabled aka the "old man seat move", that seems to make the problem a little worse - sometimes my profile loads but the seat doesn't move back into position, and I have to hit the preset button.
I think it's tied to PaaK and a specific order of steps though (which I can give but won't here as irrelevant) so it wouldn't be applicable to the OP's question if I'm right on that.