Honda kills EV development in the US

[ChehRob]

Ford knows how to make trucks that customers love. If that EV middle sized pickup, just a little bigger than the Maverick comes in at anything close to estimated price I will become a pickup guy.

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[kennelh]

This InsideEv article sums up me feelings pretty well.

I've Watched Honda Fail At EVs For Five Years. After Today, I'm Out Of Patience

I came to the Mach-E after fifteen years of Acuras and ten years of Honda before that. We bought an Acura TL in 2006 and drove it until we got an Acura RDX in 2015, which I chose begrudgingly while I waited for them to build (at least) a hybrid.

 

[phil]

Honda can easily solve their tariff issue by building the vehicles here, so that's on Honda as far as I am concerned.

Honda WAS building their Zero Series EVs in the US. Ohio.

 

[phil]

I'm seeing the following losses/writedowns reported in the last few months for EV operations:

Honda - $15.8 Billion
GM - $7.6 Billion
Ford - $19.5 Billion
Stellantis - $26.6 Billion

~$70 Billion from these four companies alone. I didn't look into the details, accuracy, or timeframes for these losses. But it does seem like a lot of money.

 

[Detroit33]

Honda WAS building their Zero Series EVs in the US. Ohio.

Good, they should. But then why call out tariffs as an issue? (Maybe I should actually read the article to find out more!!)

 

[kennelh]

Good, they should. But then why call out tariffs as an issue? (Maybe I should actually read the article to find out more!!)

"The automaker was blunt in its announcement of the changing plans, citing American tariff policies and the unpredictable nature surrounding American EV incentives and fossil fuel regulations. In its release marking the announcement, Honda made it clear that it expected to incur further financial losses over the long term if it went through with launching the cars."

 

[hypersnake]

The wish-washy american public will be back to begging for EVs and fuel efficient vehicles in no time with this administration waging more wars in the middle east causing fuel pricing to spike.

 

[E90alex]

Good, they should. But then why call out tariffs as an issue? (Maybe I should actually read the article to find out more!!)

Building here is just one part of the equation and doesn’t necessarily mean you’re exempt from tariffs or higher costs. It’s not a magic bullet. Car factories are only assembly plants. All the individual parts that make up a vehicle are produced all over the world from third party suppliers.

The US is not self sufficient and does not have all the raw materials necessary to produce everything, especially minerals needed for batteries. Those materials will need to be imported and therefore still subject to tariffs.

And even for things that can be entirely produced in the US from US sourced raw materials, the costs to do so often is just as if not more expensive than producing overseas and importing them, so it doesn’t save anything and that cost still gets passed to the customer.

So due to all those costs, if they can’t hit the price target for the vehicle that they expect people are willing to pay for it, then it doesn’t make sense to proceed with the project.

 

[ChehRob]

Ruining and bankrupting the US auto industry seems to be the current policy. The EV transition is taking place - the US ready or not.

 

[DesignMatters]

Hybrids and EREVs are stepping stones, IMO. These technologies are a stop-gap until battery tech matures. That said, I can't really blame the manufacturers who have taken a step back from EV sales due to the current US admin.

Yeah, I was referring to within our lifetimes, not 50+ years from now.

The “current administration” has only stopped dictating and subvening EV’s and are letting the free market speak — and speak loudly it is. BEV is niche and without radical breakthroughs in cost to produce, range and speed to “refill” they shall remain so. Consumers are practical and financially minded when it come to most vehicle purchases. Because of that for the foreseeable future BEV’s will remain a tiny fraction of vehicle sales in every free market.

Hybrids, both gas hybrid and EREV are simply superior solutions for all but greenie weenies and affluent multi vehicle households where a pure EV can be a fun runabout which is how we enjoy ours amongst our large fleet of cars.

Need more proof BEV is heading the way of the dinosaurs? look at retained values, natural retail demand and program cancellations across all major manufacturers — except those propped up/funded by the CCP.

Choice supportive bias clearly runs high on this forum (along with mass delusion) but it is what it is. Facts don’t have feelings, sorry softies.

 

[McSquashy]

Yeah, I was referring to within our lifetimes, not 50+ years from now.

The “current administration” has only stopped dictating and subvening EV’s and are letting the free market speak — and speak loudly it is. BEV is niche and without radical breakthroughs in cost to produce, range and speed to “refill” they shall remain so. Consumers are practical and financially minded when it come to most vehicle purchases. Because of that for the foreseeable future BEV’s will remain a tiny fraction of vehicle sales in every free market.

Hybrids, both gas hybrid and EREV are simply superior solutions for all but greenie weenies and affluent multi family households where a pure EV can be a fun runabout which is how we enjoy ours amongst our large fleet of cars.

Need more proof BEV is heading the way of the dinosaurs? look at retained values, natural retail demand and program cancellations across all major manufacturers — except those propped up/funded by the CCP.

Choice supportive bias clearly runs high on this forum (along with mass delusion) but it is what it is. Facts don’t have feelings, sorry softies.

Well, excuse me, Mr. Affluent with your fleet of cars.

I’ll admit, you do make a compelling argument, but the snarky tone and name-calling really isn’t necessary.

 

[DesignMatters]

Well, excuse me, Mr. Affluent with your fleet of cars.

I’ll admit, you do make a compelling argument, but the snarky name-calling really isn’t necessary.

I’m sorry, didn’t mean to offend you. Here’s more from Automotive News.

 

[GreaseMonkey]

Well, excuse me, Mr. Affluent with your fleet of cars.

I’ll admit, you do make a compelling argument, but the snarky tone and name-calling really isn’t necessary.

I don’t know. Multi-family households sounds more working class than affluent to me. I think he meant two-income households. But he’s a design, not a words guy.

 

[DesignMatters]

I don’t know. Multi-family households sounds more working class than affluent to me. I think he meant two-income households. But he’s a design, not a words guy.

Multi vehicle* households, like 2 people and 7 vehicles.

Thanks for catching the typo.

 

[Scottmcll]

Toyota was out-and-proud about their distain and disbelief of EVs many years ago, which always seemed so odd to me given the success of the Prius. But they were, and still are trying to tout the hydrogen fuel cell. I'm certainly never going to having to fuel my car at any kind of filling station, again.

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