Ferrari's "Luce" enters the EV World!!!

JohnFoxeSheets

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It’s interesting that both the interior and exterior were designed by Jon Ivy’s LoveFrom team. That’s why the look is a total departure from classic Ferrari. I don’t love the dash with its round displays. To me they look dumb. Otherwise, for sure I’d pay $640K for it 😬

(Not)
 

ReverendPete

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If it doesn't have CarPlay, or its range isn't exactly what it says on the IPC, then it's a non-starter for me! :p
 


moritzes

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PSA: In case you are talking with your Italian-speaking friends, it's pronounced LOO-chay ("light" in Italian). This is somehow relevant to all of you, I'm sure.
 

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I honestly didn't know Ferrari was making an EV. If I just had an extra $300K lying around, dang!!!

They must be going after a new segment. I can't imagine their traditional clients are the mark here? But who knows... how many MMEs can I buy for one Luce LOL!!!
That’s not a REAL Ferrari!!! 😀😀😀

Also, nobody has shown us the frunk volume 😀😀😀
 

Jimrpa

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It’s interesting that both the interior and exterior were designed by Jon Ivy’s LoveFrom team. That’s why the look is a total departure from classic Ferrari. I don’t love the dash with its round displays. To me they look dumb. Otherwise, for sure I’d pay $640K for it 😬

(Not)
Now we know what the Apple car interior was going to look like.
Also, not a fan of the punch through displays. Although I do understand the esthetic they were shooting for.
 

Jimrpa

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You got that right…except it’s not for the merely high net worth rich, more like the very, very high or ultra high net worth rich.
For cars at this price level, how many are actually driven versus just being displayed in garages like jewelry? (And by “driveb”, I mean regularly operated on open, public roads, with other traffic around.)
 

Teslaeata

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PSA: In case you are talking with your Italian-speaking friends, it's pronounced LOO-chay ("light" in Italian). This is somehow relevant to all of you, I'm sure.
 

Teslaeata

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For cars at this price level, how many are actually driven versus just being displayed in garages like jewelry? (And by “driveb”, I mean regularly operated on open, public roads, with other traffic around.)
And can you get half a Tonne of tools in the boot, if there is one🤷🏼‍♂️
 

valeriol

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I honestly didn't know Ferrari was making an EV. If I just had an extra $300K lying around, dang!!!

They must be going after a new segment. I can't imagine their traditional clients are the mark here? But who knows... how many MMEs can I buy for one Luce LOL!!!
An extra $300K ? It costs over $600K ! When you add taxes ect. you are close to $700K.
 

valeriol

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As a lifelong tifosi, when I turned 65 in 2015, I finally resigned myself to never owning a Ferrari. Lucky for me, that was the year Ferrari went public with a stock IPO. So I bought 100 shares of Ferrari stock. While I may never own A Ferrari, I do own a piece OF Ferrari!

Even with the cool reception of the introduction of the EV by the market, the stock is still up 580% from the IPO price.
I did the same. Told the wife "will never own a Ferrari, but will own a tiny piece of the company !"
Sponsored

 
 







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