BC1.3 for 2021s: How Thoughtful is Ford’s Process on the Backend?

[MBCook]

October 1st. Still silent.

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[dml105]

I traded in my beloved Mach-e. I wanted to sell it while it still had great value. Hopefully the new owner gets to see BC 1.3, cuz I didn't.

(The new car has hands-free driving without a subscription. Hint hint, Ford!)

 

[Jeffvisor]

What is your new car?

 

[shark]

This Page on the Ford website says that the current BC 1.3 update is ONLY for 2022-2023

But then you click the "BlueCruise availability" link and you see

So it looks to me like they are going to have to package up a completely different update for the 2021 models and that it is "Coming Soon". Big surprise huh?

 

[hbirring01]

End of August and not a peep from @Ford Motor Company

EA is no longer a thing. That website is gone. My MME is no longer showing as an EA vehicle on the Ford website.

This is Ford's middle finger to the Early Adopters.

Agreed. Waiting on a couple other things to get sorted out before I sell my mme asap for a company that cares about its customers more than @Ford Motor Company

 

[SonicBlue]

This is like waiting for The Winds of Winter. Excitement, anticipation, slowly turning to exasperation and then simple acceptance that things aren't happening.

 

[fsm19]

I emailed Ford today about this to ask when they are planning to roll out 1.3 to the 2021s. I'm especially angry as I paid the three-year subscription fee almost a year ago on the premise that the update was imminent. Here's the (useless) reply. If you want to let them know how unhappy you are with the way they're treating their earliest supporters, the email address is [email protected].

We know that 2021-2023 Mustang Mach-E owners with BlueCruise-equipped vehicles are eagerly awaiting the delivery of BlueCruise 1.3.

I can confirm that 2021-2023 Mustang Mach-E owners with BlueCruise-equipped vehicles (which includes you as a 2021 owner) will be eligible for the BlueCruise 1.3 update. We are deploying this as a staggered rollout by model year. Every model year is unique and requires a different software package. While 2022 and 2023 Mustang Mach-E updates are currently underway, we don’t have an update to share for 2021 Mach-Es just yet.

I know you’re probably looking for a more definitive timeline, but as soon as we have more to share, we will!

 

[Rory]

I think this explains a lot.

 

[JCHLi]

I'd buy the whole "it's different software for each model year so we need time" answer if they didn't:

1. Already send it ota to some select super friends

and...

2. It wasn't already updatable with released software for those willing and able to make a few setting tweaks...

A more honest answer would be "We decided we'd rather allocated the resources needed to rollout OTAs to newer model years, we'll get to you when we get to you... Or maybe not, just buy a new car already... Wait, did I say that last part out loud?"

 

[Rory]

I'd buy the whole "it's different software for each model year so we need time" answer if they didn't:

1. Already send it ota to some select super friends

and...

2. It wasn't already updatable with released software for those willing and able to make a few setting tweaks...

A more honest answer would be "We decided we'd rather allocated the resources needed to rollout OTAs to newer model years, we'll get to you when we get to you... Or maybe not, just buy a new car already... Wait, did I say that last part out loud?"

I think they’re being extremely risk-averse. With good reason. Something in the OTA process makes it more likely to brick the car than doing an update via FDRS. People get very upset when their car gets bricked.

 

[Jimrpa]

I traded in my beloved Mach-e. I wanted to sell it while it still had great value. Hopefully the new owner gets to see BC 1.3, cuz I didn't.

(The new car has hands-free driving without a subscription. Hint hint, Ford!)

Which is?

 

[SonicBlue]

I’m not pissed that they’re still having problems with OTA. I’m pisses that Ford is stubbornly refusing to issue a CSP allowing dealers to manually install, like they did for BC1.0.

 

[BillPitman]

Ford Motor Company........, what a bunch of Schmucks.....

Love my Mach-e........, promises & Soon, sucks

 

[Stang68]

I traded in my beloved Mach-e. I wanted to sell it while it still had great value. Hopefully the new owner gets to see BC 1.3, cuz I didn't.

(The new car has hands-free driving without a subscription. Hint hint, Ford!)

“Great value” and EVs don’t really go hand-in-hand these days.

 

[Snakebitten]

I think they’re being extremely risk-averse. With good reason. Something in the OTA process makes it more likely to brick the car than doing an update via FDRS. People get very upset when their car gets bricked.

Well said.
They know something about the risk that we don't. And it certainly has them cautious with something to do with OTA and 2021's.

But I also agree with the fellas that argue "fine. Then CSP the update for 2021's and have it manually updated at the dealership"

But even that is a little confusing to me since Ford doesn't even have the files made available in FDRS for the 2021. So whatever the gotcha is, they haven't found a way around it.

Still, having said all that, the irony of 2021's unlikely to subscribe to 1.3 even if they had it? ?

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