Advertisement



Tesla Drops Prices... Will Ford?

dbsb3233

Well-Known Member
First Name
Tim
Joined
Dec 30, 2019
Messages
2,912
Reaction score
2,514
Location
Colorado, USA
First Name
Tim
Vehicles
2013 Ford Escape
Occupation
Retired
Country flag

SyNRG

Well-Known Member
First Name
John
Joined
Dec 5, 2019
Messages
54
Reaction score
39
Location
Brea, CA
First Name
John
Vehicles
Explorer Sport, CMax Energi
Country flag
In reality this is just a "wash" because back in July 2019, Tesla had dropped their cheapest models (S & X) from their lineup, effectively "raising" the starting prices by $4-$5k......

For reference: Tesla Drops Cheapest.....
 

KAustin

Well-Known Member
Joined
Apr 14, 2020
Messages
213
Reaction score
242
Location
WDC
Vehicles
Kia Telluride
Country flag
Based on just gut feelings, I predict Ford drops prices by 10K to about 50K. With incentives, it will be in the 40K range, which is where analysts expect cheaper 2021 Model Ys to be.
I like the sound of that...
 

dbsb3233

Well-Known Member
First Name
Tim
Joined
Dec 30, 2019
Messages
2,912
Reaction score
2,514
Location
Colorado, USA
First Name
Tim
Vehicles
2013 Ford Escape
Occupation
Retired
Country flag
Based on just gut feelings, I predict Ford drops prices by 10K to about 50K. With incentives, it will be in the 40K range, which is where analysts expect cheaper 2021 Model Ys to be.
I don't see that happening. It would mean that the Mach-e is a flop. Or that the economy is entering a lengthy depression where all vehicle sales remain in the tank.

Bad vs worse. Neither cause is particularly appealing.
 

EVer

Well-Known Member
Joined
Apr 21, 2020
Messages
160
Reaction score
160
Location
California USA
Vehicles
Model 3P, F150
Country flag
In reality this is just a "wash" because back in July 2019, Tesla had dropped their cheapest models (S & X) from their lineup, effectively "raising" the starting prices by $4-$5k......

For reference: Tesla Drops Cheapest.....
Well, now they're selling vehicles with bigger battery packs for less, so it isn't really a wash. You get more for the same money.
 

LYTMCQ

Well-Known Member
First Name
Lyt
Joined
Feb 2, 2020
Messages
1,197
Reaction score
488
Location
Portland
First Name
Lyt
Vehicles
Telsa Model 3 LR AWD
Country flag
"Model Y, which Tesla just started delivering, is the only vehicle in the automaker’s lineup that hasn’t been affected by the price changes tonight."
 

ab13

Well-Known Member
Joined
Feb 17, 2020
Messages
139
Reaction score
113
Location
California
Vehicles
Rav4 Hybrid
Country flag
"Price war" within Tesla, anyway. Meaning, with the Y coming out, they know it's gonna hurt sales of the S, X, and 3 as buyers clammor for the Y instead.

I wouldn't read much more into it than that.
Delivery times for model 3, X, and S are down to 4 to 6 weeks, which is short. So the demand is lower now. Model Y is 8 to 12 weeks, so other models are getting the price reduction, which is probably temporary until more demand comes up.
 

SyNRG

Well-Known Member
First Name
John
Joined
Dec 5, 2019
Messages
54
Reaction score
39
Location
Brea, CA
First Name
John
Vehicles
Explorer Sport, CMax Energi
Country flag
Well, now they're selling vehicles with bigger battery packs for less, so it isn't really a wash. You get more for the same money.
Derp... forgot how much range has increased with those packs, 390 miles for $75k, not bad at all!
 

JSOrange97

Member
Joined
Jan 26, 2020
Messages
16
Reaction score
4
Location
New Jersey
Vehicles
Ford F-150, Chevrolet Suburban K1500
Country flag
Selfishly, I want Ford to drop the MSRP of the AWD ER Premium to just below $55k. That’s the sweet spot for me in NJ and removes any doubt I have once it comes time to convert to an order.
 

timbop

Well-Known Member
First Name
Tim
Joined
Jan 3, 2020
Messages
1,278
Reaction score
1,537
Location
New Jersey
First Name
Tim
Vehicles
2015 Mustang Convertible, 2016 Dodge Durango
Occupation
Software Engineer
Country flag
Unfortunately I don't see Ford dropping prices on the Mach E unless a significant proportion of reservation holders back out...
 

dbsb3233

Well-Known Member
First Name
Tim
Joined
Dec 30, 2019
Messages
2,912
Reaction score
2,514
Location
Colorado, USA
First Name
Tim
Vehicles
2013 Ford Escape
Occupation
Retired
Country flag
Unfortunately I don't see Ford dropping prices on the Mach E unless a significant proportion of reservation holders back out...
And even then, only if they fail to sell off the lot.

Reservation cancellations just mean the cars go through the same sales process all their other vehicles do -- they end up on dealer lots and consumers shop for them that way. Which frankly, I prefer over this "ordering blind" process anyway.
 

Berth48

Well-Known Member
First Name
Arnauld
Joined
May 17, 2020
Messages
73
Reaction score
35
Location
France
First Name
Arnauld
Vehicles
Kia Optima hybride rechargeable
Country flag
je n'y a aucune raison que Ford baisse le prix, la véhicule n'est même pas encore en production et par rapport aux autres constructeurs (Jaguar, Audi, BMW, Tesla, etc...) Le rapport qualité-prix est déjà excellent. Pour ceux qui veulent un véhicule moins cher, restez sur l'hybride ou un bon vieux diesel. Mais qui sait, l'espoir fait vivre lol
 

silverelan

Well-Known Member
Joined
Nov 25, 2019
Messages
999
Reaction score
1,027
Location
Seattle
Vehicles
2015 Subaru Outback
Country flag
And now the Model Y has dropped in price by $3000. The Performance Y now has a lower starting price than the Mach-E GT. That makes things sort of interesting.
 

benboy12

Well-Known Member
Joined
Nov 8, 2019
Messages
341
Reaction score
251
Location
US
Vehicles
N/A
Country flag
And now the Model Y has dropped in price by $3000. The Performance Y now has a lower starting price than the Mach-E GT. That makes things sort of interesting.
I just saw this and I agree. I am a GT reservation holder, but for me the sweet spot would have been the LR AWD. The ER AWD MME was just a little on the slower side for me, so that made me go for a GT. This price drop actually makes the Y cheaper, even after tax credit, and more powerful than the MME equivalent (LR AWD vs ER AWD).

Theoretically, the GT will be cheaper than the Performance Y after tax credit. However, we haven’t seen how much the performance package will cost and whether Ford will nickel and dime us with option packages (glass roof, 360 camera, etc.). Additionally, I imagine the range will be better on the Y. I know that Tesla overstates but recent tests show the LR AWD Y getting 276 miles of range driving 70 mph in 100 degree weather (speed and temp can negatively impact range). This is higher than the MME’s target EPA range of 270 for the same trim (most likely based on ideal driving conditions

One other consideration is that Tesla’s battery day is 09/22. I’ve been told that sometimes tech announced at these events makes it into current models shortly after. Could we see upgraded range for the Y this fall/winter?

From a design perspective, the MME wins for me. I also like the dealer network for support. Additionally, Ford has Apple CarPlay. However, Tesla’s drop in price, better performance in the mid range trim, better range (with the possibility of higher range in the near future) could steal some MME reservation holders away (including me).

For me, the big things Tesla would need to get right would be better quality control (seems to happen the longer models are produced), offer a lease option with the Y, and include Apple CarPlay or a better way to play/control Apple Music from the main screen. Will these happen? I’m not sure. Are they reasonably doable? For sure.

Ford could also surprise us with a price drop and better than expected performance/range numbers too.
 

Mach Daddy

Well-Known Member
First Name
M
Joined
Jun 28, 2020
Messages
105
Reaction score
141
Location
Seattle
First Name
M
Vehicles
Mach E GT reserved, Land Rover Discovery, Mazda CX-5,
Occupation
Daddy of the Mach Daddy
Country flag
I just saw this and I agree. I am a GT reservation holder, but for me the sweet spot would have been the LR AWD. The ER AWD MME was just a little on the slower side for me, so that made me go for a GT. This price drop actually makes the Y cheaper, even after tax credit, and more powerful than the MME equivalent (LR AWD vs ER AWD).

Theoretically, the GT will be cheaper than the Performance Y after tax credit. However, we haven’t seen how much the performance package will cost and whether Ford will nickel and dime us with option packages (glass roof, 360 camera, etc.). Additionally, I imagine the range will be better on the Y. I know that Tesla overstates but recent tests show the LR AWD Y getting 276 miles of range driving 70 mph in 100 degree weather (speed and temp can negatively impact range). This is higher than the MME’s target EPA range of 270 for the same trim (most likely based on ideal driving conditions

One other consideration is that Tesla’s battery day is 09/22. I’ve been told that sometimes tech announced at these events makes it into current models shortly after. Could we see upgraded range for the Y this fall/winter?

From a design perspective, the MME wins for me. I also like the dealer network for support. Additionally, Ford has Apple CarPlay. However, Tesla’s drop in price, better performance in the mid range trim, better range (with the possibility of higher range in the near future) could steal some MME reservation holders away (including me).

For me, the big things Tesla would need to get right would be better quality control (seems to happen the longer models are produced), offer a lease option with the Y, and include Apple CarPlay or a better way to play/control Apple Music from the main screen. Will these happen? I’m not sure. Are they reasonably doable? For sure.

Ford could also surprise us with a price drop and better than expected performance/range numbers too.
Where are the articles about Tesla having “marked up” the initial sales? Why have dealers when you can take the mark up yourself.

Of course Tesla fans will deny there was any mark up due to demand and say this is Tesla passing on savings 😂...either way it goes with the view that overall Tesla demand is down.
 



 










Advertisement


Top